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Profitability Tree Builder

Break a profit problem into a clean revenue-and-cost tree, node by node.

Now defend this tree on a live case →Take the profitability tree you just built into Coach, an AI partner will pressure-test it on a real case, the way an interviewer would.

What a profitability tree is

A profitability tree decomposes Profit = Revenue − Cost into ever-finer drivers, so you can isolate exactly where a profit problem comes from. Revenue branches into price and volume; cost into fixed and variable. It's the most common structure in case interviews because it's naturally MECE.

How to use it in a case

Start from Profit = Revenue − Cost, branch each side into its drivers, then ask which branch the data points to. Drill only the branch that matters instead of analyzing everything. Build your tree above, it saves automatically in your browser.

Frequently asked questions

What is a profitability tree?
A profitability tree decomposes Profit = Revenue − Cost into ever-finer drivers (revenue = price × volume, cost = fixed + variable, etc.) so you can isolate where a profit problem comes from.
How do I use a profit tree in a case?
Start from Profit = Revenue − Cost, branch each side into its drivers, then ask which branch the data points to. It keeps your analysis MECE and shows structured thinking.
Is this free?
Yes, fully client-side and free, your tree never leaves your browser.